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Target & The Band Perry Unveil 4 Bonus Tracks Only Available on Exclusive Deluxe Edition of PIONEER

March 5, 2013

Target®Corp. (NYSE: TGT) and superstar country sibling trio The Band Perry announced today an exclusive deluxe edition of the band’s highly-anticipated sophomore album, PIONEER. Available only at Target stores on April 2, the exclusive version of the album features four original, unreleased songs. Pre-orders are available now, and while supplies last, include a limited quantity of CDs signed by the sibling trio.

The bonus songs on Target’s deluxe exclusive edition of the album include four new, original tracks – “Gonna Be OK,” “Once Upon a Time,” “Lucky Ones,” and “Peaches and Caroline.”

“From the band’s #1 hit single ‘Better Dig Two’ to the success of their current tour, there’s so much excitement around the release of The Band Perry’s second album,” said Anne Stanchfield, divisional merchandise manager of entertainment, Target. “Partnering with The Band Perry brings Target’s guests more of their inescapable harmonies and their creative blend of traditional country infused with rock and soul.”

“The recording of PIONEER has been an amazing experience that pushed our limits and allowed us to grow as both songwriters and musicians,” said Reid Perry of The Band Perry. "The four additional songs on the Target exclusive were recorded before we were signed, and even though these songs are from the early days, they foreshadowed what was to come. We can't think of a better place to premiere them." As the fastest-rising single of their career, “Better Dig Two,” has already scored a multi-week run in the #1 spot at Country radio and on iTunes Country charts. The lead single from PIONEER has also been certified PLATINUM for selling over one million copies. The Band Perry also recently picked up an ACM nomination for Vocal Group Of The Year.

Siblings Kimberly, Reid and Neil Perry quickly catapulted into the mainstream with the success of their quadruple-platinum, breakout hit “If I Die Young.” In 2011, the tune took the #1 position on both Country and Adult Contemporary charts as well as earned 2011 Country Music Award’s Single and Song of the Year. Their success continued with platinum-certified “You Lie” and the gold-certified, #1 smash “All Your Life.” The Band Perry has won multiple Academy of Country Music Awards and Country Music Awards as well as GRAMMY and Billboard Music Award nominations.

More information about The Band Perry’s Target exclusive album will be available on leading up to the April 2 launch.


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