Courtesy of Sweet

NASHVILLE, TN (February 1, 2022) – Nimble and driven, Tyler Rich fans are eager to own a part of history as his first ever NFT reaches maximum redemption levels in just 24 hours. As the Northern California-raised, Nashville-rooted singer/songwriter joined with long-time supporting channel SiriusXM’s The Highway (ch. 56) on The Storme Warren Show last week to announce a dabble into this unique technology, listeners quickly began collecting the 3D Cards with 30-second audio clips. Within the first day, all 5,000 of the initial run with Big Machine Label Group andSweet were claimed.

The stakes are higher this week as a new NFT enters the market today – get this free collectible now atTylerRich.com. As each set of NFTs becomes scarcer, fans will have a chance to purchase the remaining two designs that will be available on February 8 and 15. Special rewards will also be available that grant lucky owners added benefits such as concert tickets, exclusive Zoom meetings, unreleased material, among others. Those lucky and determined enough to claim all four NFTs will have access to even more experiences and content.

Each NFT features one of several images and amplifies his latest track “A Little Bit of You,” which follows previous chart-toppers on The Highway – GOLD-certified “The Difference,” “Leave Her Wild” and “Better Than You’re Used To.” Amassing over 339.9M+ total global streams with his debut album TWO THOUSAND MILES, Tyler’s music embodies the feelings all people have in common – the need for acceptance, devotion, and a place to call their own. Tyler will take THE TWO THOUSAND (MORE) MILES TOUR out on the road this Spring in addition to joining Chris Lane’s FILL THEM BOOTS TOUR. Follow along on Instagram and TikTok.

This all comes as part of Sweet’s vision of making digital assets as easy to access as possible, while also connecting name brands with their fans. Thanks to the inherent simplicity of the Sweet platform, users won’t need to know anything about NFTs or cryptocurrency in order to get one of these promotional digital collectibles.